How to Win the War for Talent among Professional Engineers : An Employer Branding Perspective

Organisations strive to gain competitive advantages and there is an increasing demand for more advanced technology in today's dynamic and complex environment. The importance of engineering is increasing in the global world, which leads to a higher demand of professional engineers. They represen...

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Bibliographic Details
Main Authors: Lejdeby, Nicole, Östman, Carolin
Format: Others
Language:English
Published: Luleå tekniska universitet, Institutionen för ekonomi, teknik och samhälle 2019
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-75139