A study of the chips packaging among young consumers in Sweden : From the perspective of customer satisfaction and customer’s purchase decisions
The purpose of the study is to understand the satisfaction of young customers living in Sweden for a long time with the packaging of chips and the impact of packaging on their chip purchase and to discuss corporate social responsibility in connection with environmental sustainability. In this study,...
Main Authors: | , , |
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Format: | Others |
Language: | English |
Published: |
Linnéuniversitetet, Institutionen för organisation och entreprenörskap (OE)
2020
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-98444 |