Artificial Intelligence in Customer Service : A Study on Customers' Perceptions regarding IVR Services in the Banking Industry

Title: Artificial Intelligence in Customer Interactions: A Study on Customers' Perceptionsregarding IVR Services in the Banking Industry Purpose: The purpose of this paper was to explore consumer perspectives on automated IVRcustomer services. Design/methodology/approach: This research paper wa...

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Bibliographic Details
Main Authors: Åberg, Emil, Khati, Yeshodeep
Format: Others
Language:English
Published: Linnéuniversitetet, Institutionen för marknadsföring (MF) 2018
Subjects:
IVR
AI
TAM
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-75300