Lost in translation : A qualitative study regarding the translation process of social media activities.

Authors: Mikaela Andersson & Louise Petersson Suporvisor: Dan Halvarsson Examiner: Åsa Devine Title: Lost in translation - A qualitative study regarding the translation process of social media activities Keywords: Social media, Translation process, KPIs, Qualitative metrics, Quantitative met...

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Bibliographic Details
Main Authors: Andersson, Mikaela, Petersson, Louise
Format: Others
Language:English
Published: Linnéuniversitetet, Institutionen för marknadsföring (MF) 2017
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-65182