Artisten - den osynliga tillgången? : En kvalitativ studie om synen på musikrättigheter och artistvarumärken som immateriella tillgångar i musikbolag.
Abstract Artists – the invisible assets; a qualitative study about the view on music rights and artist brands as intangible assets within music companies. This paper is a study of what view representatives from Swedish music companies have on activating music rights and artist brands as intangible a...
| Main Authors: | , , |
|---|---|
| Format: | Others |
| Language: | Swedish |
| Published: |
Linnéuniversitetet, Institutionen för organisation och entreprenörskap (OE)
2013
|
| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-25374 |