Mässa tur och retur : En intervjustude, enkät och observation

This paper deals with the question of why companies choose to go on trade fairs and exhibition examines how the media works. The essay's main focus is on stand contractors and why those hired to produce other company stands. The study is based on three interviews, a visit to a trade fair and a...

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Bibliographic Details
Main Authors: Lundmark, Pontus, Olofsson, Daniel
Format: Others
Language:Swedish
Published: Linköpings universitet, Kultur, samhälle, mediegestaltning 2012
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-80607