Personal data and direct marketing : Coase Theorem on EU Directive 95/46/EC
The right to personal data is compared with the right to land. The concept of rights may be regarded as bundles of rights of which the right to use of scarce resources, the right to exclude and the right transfer rights are the most important ones. The development of Information Technology has reduc...
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| Format: | Others |
| Language: | English |
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Linköpings universitet, Ekonomiska institutionen
2000
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-647 |