The Usefulness of Modularization, Mass Customization, Postpnement and Customer Order Decoupling Poing Acrss the Product Life Cycle

The concept of the product life cycle is not new, having been described, analyzed and discussed so often in the literature of marketing, management and manufacturing. While its strategic implications have been the subject of much research, little is known about its effect on operational aspects, par...

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Bibliographic Details
Main Author: Dong, Songmei
Format: Others
Language:English
Published: Linköpings universitet, Industriell marknadsföring och industriell ekonomi 2010
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-57345