UI designs for asking for permission to publish users' feedback

This paper reports the results from a study investigating the effect of three different UI designs for adding a question about the right to publish the user's answer on a Net Promoter Score survey. Net Promoter Score surveys are used in marketing to garner shares on social media by a company�...

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Bibliographic Details
Main Author: von Gegerfelt, Angelina
Format: Others
Language:English
Published: KTH, Skolan för elektroteknik och datavetenskap (EECS) 2018
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-241081

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