The Design Thinking Principles in the Creation Process of User-Centered Value Propositions : An Insight into the Mobile Health Industry

The healthcare and life sciences sectors are currently undergoing a transition towards becoming digitized. Mobile health (mHealth), a subset of digital health, offers many potential benefits to healthcare. Despite that, it has been reported that the majority of mHealth initiatives do not evolve beyo...

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Bibliographic Details
Main Author: Barceló Bartrolí, Laura
Format: Others
Language:English
Published: KTH, Industriell Marknadsföring och Entreprenörskap 2018
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-231073