Predicting Customer Churn Using Recurrent Neural Networks

Predicting Customer Churn Using Recurrent Neural Networks

Churn prediction is used to identify customers that are becoming less loyal and is an important tool for companies that want to stay competitive in a rapidly growing market. In retail, a dynamic definition of churn is needed to identify churners correctly. Customer Lifetime Value (CLV) is the moneta...

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Bibliographic Details
Main Author: Ljungehed, Jesper
Format: Others
Language:English
Published: KTH, Skolan för datavetenskap och kommunikation (CSC) 2017
Subjects:
churn prediction
churn
prediction
recurrent neural network
rnn
customer lifetime value
clv
Computer Sciences
Datavetenskap (datalogi)
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-210670

Internet

http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-210670

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