Challenges Related to the Introduction of Innovative Services in the Market : Mobile Payment Services in the Swedish Retail Industry
Mobile payment services are expected to be the next step of the electronic payment evolution. However, the level of penetration in European countries is lower than expected. The focus of most academic research has been in two main areas: (i) mobile payment adoption by consumers and (ii) technical as...
Main Author: | Apanasevic, Tatjana |
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Format: | Others |
Language: | English |
Published: |
KTH, Radio Systems Laboratory (RS Lab)
2015
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-172340 http://nbn-resolving.de/urn:isbn:978-91-7595-536-0 |
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