A Study on the Implementation of Gamification in a Stock Market Smartphone Application

In Business-to-Customer as well as in Business-to-Business relationships, having a good communication with your customers is important to deliver good quality services to current customers as well as to attract new ones. In this thesis it has been investigated if the relatively new design practise “...

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Bibliographic Details
Main Author: Sproge, Åsa
Format: Others
Language:English
Published: KTH, Skolan för datavetenskap och kommunikation (CSC) 2015
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-166955