Rent a babyproduct : How to develop a service and brand platform for a new business idea to facilitate the parental life.

The main goal in this thesis was to make people want to rent products instead of buying them, and this meant that I needed to find attractive benefits and gains living up to the losses when choosing to rent instead of buying the products. The biggest findings here were mainly the solutions of home d...

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Bibliographic Details
Main Author: Gullander Koch, Marie
Format: Others
Language:English
Published: Konstfack, Industridesign 2011
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:konstfack:diva-3013