The Role Of Online Video Advertising In Brand Awareness

The Role Of Online Video Advertising In Brand Awareness

The purpose is to examine the role of online video advertising in brand awareness. In order to provide marketers information regarding the impact online video advertising has on its customers, as online video advertising is increasing in relevance in terms of creating brand awareness.

Bibliographic Details
Main Authors: Abdulrahman, Abubakar, Hussien, Citra
Format: Others
Language:English
Published: Karlstads universitet, Handelshögskolan (from 2013) 2019
Subjects:
Online video advertising
Brand Awareness
Instagram
Fashion industry
Kuwait
Business Administration
Företagsekonomi
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-75032
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spelling ndltd-UPSALLA1-oai-DiVA.org-kau-750322019-10-04T04:58:14ZThe Role Of Online Video Advertising In Brand AwarenessengAbdulrahman, AbubakarHussien, CitraKarlstads universitet, Handelshögskolan (from 2013)Karlstads universitet, Handelshögskolan (from 2013)2019Online video advertisingBrand AwarenessInstagramFashion industryKuwaitBusiness AdministrationFöretagsekonomiThe purpose is to examine the role of online video advertising in brand awareness. In order to provide marketers information regarding the impact online video advertising has on its customers, as online video advertising is increasing in relevance in terms of creating brand awareness. Student thesisinfo:eu-repo/semantics/bachelorThesistexthttp://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-75032application/pdfinfo:eu-repo/semantics/openAccess
collection NDLTD
language English
format Others
sources NDLTD
topic Online video advertising
Brand Awareness
Instagram
Fashion industry
Kuwait
Business Administration
Företagsekonomi
spellingShingle Online video advertising
Brand Awareness
Instagram
Fashion industry
Kuwait
Business Administration
Företagsekonomi
Abdulrahman, Abubakar
Hussien, Citra
The Role Of Online Video Advertising In Brand Awareness
description The purpose is to examine the role of online video advertising in brand awareness. In order to provide marketers information regarding the impact online video advertising has on its customers, as online video advertising is increasing in relevance in terms of creating brand awareness.
author Abdulrahman, Abubakar
Hussien, Citra
author_facet Abdulrahman, Abubakar
Hussien, Citra
author_sort Abdulrahman, Abubakar
title The Role Of Online Video Advertising In Brand Awareness
title_short The Role Of Online Video Advertising In Brand Awareness
title_full The Role Of Online Video Advertising In Brand Awareness
title_fullStr The Role Of Online Video Advertising In Brand Awareness
title_full_unstemmed The Role Of Online Video Advertising In Brand Awareness
title_sort role of online video advertising in brand awareness
publisher Karlstads universitet, Handelshögskolan (from 2013)
publishDate 2019
url http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-75032
work_keys_str_mv AT abdulrahmanabubakar theroleofonlinevideoadvertisinginbrandawareness
AT hussiencitra theroleofonlinevideoadvertisinginbrandawareness
AT abdulrahmanabubakar roleofonlinevideoadvertisinginbrandawareness
AT hussiencitra roleofonlinevideoadvertisinginbrandawareness
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