The effect of effort, control and value frames on online users privacy decision
A frame refers to a decision maker’s perception of a decision problem. Frames affect outcomes of decisions and are partially controlled by how decision problems are formulated. This study investigated the effect of framing alternatives in a privacy decision as gaining or losing value, need to make a...
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| Format: | Others |
| Language: | English |
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Karlstads universitet, Avdelningen för psykologi
2013
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-30647 |