How to capture that business value everyone talks about? : An exploratory case study on business value in agile big data analytics organizations
Background: Big data analytics has been referred to as a hype the past decade, making manyorganizations adopt data-driven processes to stay competitive in their industries. Many of theorganizations adopting big data analytics use agile methodologies where the most importantoutcome is to maximize bus...
Main Authors: | , |
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Format: | Others |
Language: | English |
Published: |
Internationella Handelshögskolan, Jönköping University, IHH, Företagsekonomi
2020
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-48882 |