Marketing communication strategies for SMEs in Russian and Swedish companies: Implications for international entrepreneurship.

Marketing communication strategies for SMEs in Russian and Swedish companies: Implications for international entrepreneurship.

Bibliographic Details
Main Author:	Gimadeeva, Aysylu
Format:	Others
Language:	English
Published:	Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi 2016
Online Access:	http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-31835

Similar Items

International Branding Strategies : In Swedish and Russian Fashion Companies
by: Levitskaya, Daria
Published: (2016)

Managing business-to-business relationships between Swedish and Russian SMEs in the Russian market
by: Ekman, Viktor, et al.
Published: (2014)

Internationalisation of Swedish SMEs : A Multiple-Case Study on How Swedish SMEs Can Expand to International Markets
by: Nilsson, Peter
Published: (2020)

Micro environmental influence on the International Marketing Strategy of Swedish companies in Norway
by: Tabetando, Elisabeth
Published: (2013)

A Study of How the COVID-19 Pandemic Impacts Swedish SMEs’ Internal Communication
by: Obrovac Sandqvist, Stina, et al.
Published: (2021)

International Entrepreneurship in Swedish well established companies : A qualitative study of selected companies in Jonkoping County
by: Harapko, Dmitry, et al.
Published: (2009)

Internationalization process of Swedish SMEs : How Swedish SMEs internationalize their business operations by developing and capitalizing international opportunity.
by: Bhatti, Shakeel Ahmed, et al.
Published: (2012)

International entrepreneurship orientation within Swedish born global companies in the ear- and headphone industry
by: Persson, Johan
Published: (2020)

Brand Expansion of Swedish SMEs : A study on how Swedish SMEs exercise branding to expand in the European market
by: Salonius, Erica, et al.
Published: (2015)

Internal Transformation Strategy for SMEs-Taking S Company as an Example
by: CHU,CHEN-YU, et al.
Published: (2019)

International entrepreneurship in networks : the impact of network knowledge combination on SMEs’ business creation in foreign markets
by: Tolstoy, Daniel
Published: (2010)

The functions of intermediaries in Swedish SMEs internationalization to the Nigerian market
by: Okhiria, Joseph, et al.
Published: (2012)

Masterpieces of Swiss Entrepreneurship : Swiss SMEs Competing in Global Markets
by: Jeannet, Jean-Pierre
Published: (2021)

SMEs' entrepreneurship and performance in Macao
by: Chang, Chi Wa
Published: (2002)

International Network, Entrepreneurship Orientation and International Knowledge Management: Effect on Performance of Taiwanese SMEs
by: Ji-Yeong Lee, et al.
Published: (2017)

‘‘How can marketing research help innovative SMEs in exploitation of international opportunities in their early internationalization? ’’ A Swedish Case Study : Role of Market Research in internationalization of SMEs
by: Asghar, Adeel, et al.
Published: (2009)

Foreign Direct Investment into the Russian Market : The problems Swedish companies come across when entering and operating within the Russian market
by: Bergefall, Lina, et al.
Published: (2005)

Modern entrepreneurship and strategic management - Strategic entrepreneurship for SME’s in Kosovo
by: Shpresim Vranovci
Published: (2019-01-01)

CSR in manufacturing SMEs: a case study of a Swedish manufacturing company
by: Rapp, Alicia, et al.
Published: (2020)

Market Entry Strategies to Taiwan SMEs, take S Company Entering the US Market as Example
by: Huang, Shu-Yao, et al.
Published: (2015)

COMMUNICATION STRATEGIES OF AIRLINES IN THE RUSSIAN MARKET
by: A. N. Shtein
Published: (2014-11-01)

Entry strategy for SMEs in the Russian market -Focus on challenges, entry modes and network relations.
by: Albertini, Francesco, et al.
Published: (2011)

Bouncing back to the global market : How international heritage affects the re-internationalization process of Portuguese and Swedish SMEs
by: Nanninga, Florian, et al.
Published: (2016)

Ready for take-off : A study of international market selection of Swedish SMEs in the knowledge-intensive service sector
by: Collazos Nieves, Rosalita, et al.
Published: (2017)

International Entrepreneurship in Early-Stage Companies
by: Davut Ziya, et al.
Published: (2015)

INTERNATIONAL MARKETING STRATEGYOF INNOVATIVE COMPANIESFOR NEW MARKETS WITH CULTURAL DIFFERENCES : - Swedish Companies -
by: Kwon, Mehyuk, et al.
Published: (2010)

Experience Economy: the implications for marketing strategies for the Swedish travel industry
by: Liljenvall, Anna, et al.
Published: (2010)

Internationalization Drivers of Swedish Innovative SMEs
by: Delacote, Adrien, et al.
Published: (2019)

The road to India : the internationalization of Swedish SMEs
by: Sablic, Gino, et al.
Published: (2010)

Batik SMEs Efficiency and Entrepreneurship Role in Innovation
by: Edy Dwi Kurniati, et al.
Published: (2018-09-01)

Agencies for Entrepreneurship Development and SMEs’ Promotion in Nigeria
by: Charles Tope Jegede, et al.
Published: (2020-12-01)

The study of Integrated Marketing Communication for SMEs-A Case of Y Company in the Plastic Products Industry
by: Chin-hung Huang, et al.
Published: (2011)

Influence of sanctions on Russian economy
by: Aysylu Ildarovna Bulatova, et al.
Published: (2015-09-01)

Global expansion of SMEs: role of global market strategy for Kenyan SMEs
by: Hezron Mogaka Osano
Published: (2019-07-01)

Marketing Status in SMEs, Industrial versus Consumer Companies
by: Shahram Azad, et al.
Published: (2013-04-01)

SMEs offline: why? : A multiple-case study of Swedish micro SMEs
by: Schmuck, Ludger, et al.
Published: (2015)

THE INFLUENCES OF COMPANY CHARACTERISTICS, ENTREPRENEURSHIP BEHAVIOR AND BANK RELATIONSHIP TOWARD SMALL AND MEDIUM ENTERPRISES (SMES) PERFORMANCE
by: Alda Fatrisia, et al.
Published: (2015-03-01)

Study on the communication strategy to increase the awareness of fabric Hanji in Swedish market
by: Eunyoung, Kyoung
Published: (2011)

Risk: from random to “learnable” : - A case study of Swedish SMEs in the Indian market
by: Cerrudo Sampol, Macarena, et al.
Published: (2014)

Marketing orientation in SMEs: Effects of the internal environment
by: Richard C. Becherer, et al.
Published: (2003-03-01)