Product placement in reality television : Consumer’s perception and attitude change towards product placement in a German baking show

Bibliographic Details
Main Authors: Suhrbier, Alexandra, Behring, Tibora Kyra
Format: Others
Language:English
Published: 2016
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-30011
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spelling ndltd-UPSALLA1-oai-DiVA.org-hj-300112016-06-11T05:01:30ZProduct placement in reality television : Consumer’s perception and attitude change towards product placement in a German baking showengSuhrbier, AlexandraBehring, Tibora Kyra2016Student thesisinfo:eu-repo/semantics/bachelorThesistexthttp://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-30011application/pdfinfo:eu-repo/semantics/openAccess
collection NDLTD
language English
format Others
sources NDLTD
author Suhrbier, Alexandra
Behring, Tibora Kyra
spellingShingle Suhrbier, Alexandra
Behring, Tibora Kyra
Product placement in reality television : Consumer’s perception and attitude change towards product placement in a German baking show
author_facet Suhrbier, Alexandra
Behring, Tibora Kyra
author_sort Suhrbier, Alexandra
title Product placement in reality television : Consumer’s perception and attitude change towards product placement in a German baking show
title_short Product placement in reality television : Consumer’s perception and attitude change towards product placement in a German baking show
title_full Product placement in reality television : Consumer’s perception and attitude change towards product placement in a German baking show
title_fullStr Product placement in reality television : Consumer’s perception and attitude change towards product placement in a German baking show
title_full_unstemmed Product placement in reality television : Consumer’s perception and attitude change towards product placement in a German baking show
title_sort product placement in reality television : consumer’s perception and attitude change towards product placement in a german baking show
publishDate 2016
url http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-30011
work_keys_str_mv AT suhrbieralexandra productplacementinrealitytelevisionconsumersperceptionandattitudechangetowardsproductplacementinagermanbakingshow
AT behringtiborakyra productplacementinrealitytelevisionconsumersperceptionandattitudechangetowardsproductplacementinagermanbakingshow
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