The Influence of Culture on CSR Communication : A Cross-National Comparative Study between Sweden and Spain
Corporate Social Responsibility (CSR), doing business while keeping the environment and society in mind, has grown in importance to businesses. Companies, and especially multinationals, are communicating their CSR efforts in the hopes to get a positive commercial effect. The way in which audiences p...
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| Format: | Others |
| Language: | English |
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Högskolan för lärande och kommunikation, Högskolan i Jönköping, HLK, Medie- och kommunikationsforskning
2015
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-27612 |