"I'm center stage!" : A study of service offerings from a consumer's point of view
The purpose of this study is to learn more about the consumers' interaction with companies over different channels. It is conducted from a consumer's point of view, but the insights gained through this study will help companies to design and build better services. In this context, the conc...
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| Format: | Others |
| Language: | English |
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Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Informatik
2015
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| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-26868 |