Best Practices in Web 2.0 Climate : Competitive Advantage Through Social Networking Tools

Best Practices in Web 2.0 Climate : Competitive Advantage Through Social Networking Tools

The usage of social media such as YouTube, Twitter and Facebook has expanded drastically. Today almost every organization has a Facebook page and a Twitter account that complements their webpage and their physical stores. However, why and how are they using these social medias? This research focuse...

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Bibliographic Details
Main Authors:	Larsson, Fredrik, Christensson, Oskar, Ibarra, Carlos
Format:	Others
Language:	English
Published:	Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Informatik 2011
Subjects:	Social Network Web 2.0 Competitive Advantage SNS Communication Studies Kommunikationsvetenskap Media and Communication Technology Medieteknik
Online Access:	http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-16816

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