Kommunikation inom e-handel : En undersökning ur konsumentperspektiv

Kommunikation inom e-handel : En undersökning ur konsumentperspektiv

Abstract Despite that e-business nowadays is established scepsis against it amongst consumers exists. We, as consumers, suppose that this skepticism is caused by bad communication from the e-business companies. This has lead to our suggestion that some con-sumers refrain from e-business because of b...

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Bibliographic Details
Main Authors: Erikson, Mathias, Akkurt, Serop, Henriksson, Pierre
Format: Others
Language:Swedish
Published: Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Informatik 2005
Subjects:
E-handel
Kommunikation
Förtroende
Computer and Information Sciences
Data- och informationsvetenskap
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-151

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