Kommunikation inom e-handel : En undersökning ur konsumentperspektiv
Abstract Despite that e-business nowadays is established scepsis against it amongst consumers exists. We, as consumers, suppose that this skepticism is caused by bad communication from the e-business companies. This has lead to our suggestion that some con-sumers refrain from e-business because of b...
Main Authors: | , , |
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Format: | Others |
Language: | Swedish |
Published: |
Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Informatik
2005
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-151 |