Husqvarna AB : a study on pricing and quality
This thesis will compare and examine three different chainsaw models with re-spect to price, elasticity, price discrimination, product differentiation and durabili-ty. The three different saws are all aiming at different customer groups; hobby users, leisure users and professional users. The demands...
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Format: | Others |
Language: | English |
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Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Nationalekonomi
2006
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Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-14481 |