Reklam i kostym : En kvantitativ och kvalitativ undersökning av de köpta debatterna på Newsmill.se
The aim of this thesis was to explore and analyze the sponsored debates on Newsmill, so called seminars. How does the sponsor use Newsmills seminars for marketing purposes? Who is allowed to write in Newsmills seminars? To answer these questions we used both a quantitative survey and a qualitative s...
| Main Authors: | , |
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| Format: | Others |
| Language: | Swedish |
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Högskolan i Kalmar, Institutionen för kommunikation och design
2009
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hik:diva-2888 |