The Power of social media when creating business networks : MBA-thesis in marketing

Aim: This is a study of social media in the Future Valley media network. •To study social media is important because it ischanges the rules of marketing forever. The new economy gives the individual power. •In this study it is found how the Future Valley view development of social media, but also ho...

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Bibliographic Details
Main Author: Fors, Anneli
Format: Others
Language:English
Published: Högskolan i Gävle, Institutionen för ekonomi 2008
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-771

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