Billigt eller dyrt, udda eller jämt? : - Hur prisprecisionseffekten påverkar Willingness to pay
Sammanfattning Titel: Billigt eller dyrt, udda eller jämt? - Hur prisprecisionseffekten påverkar Willingness to pay Nivå: Examensarbete på Grundnivå (kandidatexamen) i ämnet företagsekonomi. Författare: Lovisa Axenfalk Pettersson och Wilhelm Ericsson. Handledare: Jonas Kågström. Datum: 2018 - Maj....
Main Authors: | Axenfalk Pettersson, Lovisa, Ericsson, Wilhelm |
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Format: | Others |
Language: | Swedish |
Published: |
Högskolan i Gävle, Företagsekonomi
2018
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-27422 |
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