Hey girl, I just wanted to reach out with this amazing business opportunity. : A study on language used to attract people into a Multi-Level Marketing business.

This study examines the language used by independent distributors in Multi-Level Marketing companies (MLMs) when attempting to recruit new people into the business. Social media posts and messages were read and analysed to identify themes or categories within the data, which each detailed a means us...

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Bibliographic Details
Main Author: Bergquist, Elin
Format: Others
Language:English
Published: Högskolan i Halmstad, Akademin för lärande, humaniora och samhälle 2021
Subjects:
MLM
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-44284

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