Advertising Strategies to Recruit Young Professionals in the Public Sector : A Multiple Case Study
Abstract Employer branding is an approach to recruit potential employees, it can be significant for organizations to have the most appropriate human capital in order to increase the effectiveness and build competitive advantage. It is important for all types of organizations, equally for the private...
Main Authors: | Peulers, Daphne, Tukaric, Katarina |
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Format: | Others |
Language: | English |
Published: |
Högskolan i Halmstad, Akademin för ekonomi, teknik och naturvetenskap
2020
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Subjects: | |
Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-42245 |
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