Summary: | Title: To follow sustainability - through a longitudinal study of the sustainability reports of SJ. Introduction: Sustainability Reporting is a way for companies to show how they work with sustainability, where the companies ambitions, strategies and visions of sustainability are also presented. GRI (Global reporting initiative) is the largest framework in the world that companies use when designing the sustainability report. One way of looking at the sustainability report is that it is for communicating with stakeholders, society and within the management team. In this way, the sustainability report is a way of making sustainability challenges more visible and by creating perspectives and achievements that make changes. Problem: One of the main purposes of the sustainability reporting framework GRI is to provide greater transparency for stakeholders, thus providing the opportunity for comparison over time. When there is a lack of clear national provisions for the preparation of sustainability work, evaluations and comparisons are difficult for the rest of the world. The lack of accounting principles and common practice means that it is often not clear what has been measured, how it has been measured and what tasks are covered. Therefore, it is interesting to study what can complicate a comparison over several years, by studying the sustainability work over time in the company SJ, which has been actively working with the framework of GRI since 2007. Purpose: Analyze what in sustainability reports that can complicate the comparability of the results. Method: It is important that companies sustainability issues are linked to performance measures, just to measure sustainability performance. Therefore, we have chosen to look at the sustainability areas of SJ and the indicators that are linked to these areas. We wanted to see how well it was possible to compare the results of the sustainability areas of SJ over time? This is carried out through a longitudinal case study with inductive approach to the sustainability reports of SJ. Results: In this study, it has been found that there is a lack of information about several parts, where the reader of the report does not get enough insight. Information deficiency in definitions and measurement methods leads to a comparison being uncertain and less credible. In the examination of deviating outcomes, the complexity was shown to interpret what influenced an outcome and strongly suggested that there was a lack of transparency. It also emerged that there is a big room for companies to choose which performance indicators and measurement methods they want.
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