Student satisfaction in tourism education : The case of Dalarna University, Borlänge, Sweden

The students' expectations must be met to ensure their overall satisfaction. Because of this student satisfaction has become a measurement tool with which the universities can compete against each other in order to attract potential students and also a higher level of internal and external fund...

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Main Author: Mokkala, Marianne
Format: Others
Language:English
Published: Högskolan Dalarna, Turismvetenskap 2015
Subjects:
Online Access:http://urn.kb.se/resolve?urn=urn:nbn:se:du-17992
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spelling ndltd-UPSALLA1-oai-DiVA.org-du-179922015-06-26T05:07:52ZStudent satisfaction in tourism education : The case of Dalarna University, Borlänge, SwedenengMokkala, MarianneHögskolan Dalarna, Turismvetenskap2015tourism educationstudent satisfactionDalarna UniversityLikert scaleregression analysisquantitative dataThe students' expectations must be met to ensure their overall satisfaction. Because of this student satisfaction has become a measurement tool with which the universities can compete against each other in order to attract potential students and also a higher level of internal and external funding. This thesis deals with students' overall satisfaction in tourism education at Dalarna University in Sweden. It is important to understand what it takes for the universities to be able to produce a motivated workforce for the communities and how satisfied students could help in achieving this goal. Sweden was selected because of the recent introduction of tuition fees, in 2010, which has made it even more crucial to understand the factors affecting students' satisfaction. The method chosen for conducting this study was a questionnaire where the students of Dalarna University were asked to rate different aspects of their overall experience on a Likert scale. The research was conducted via Facebook and email questionnaire. The results show different levels of satisfaction based on the tourism programmes and gender for example. The major finding from this research implicate that the social conditions and surrounding city categories are the most influential when it comes to the overall satisfaction of students at Dalarna University. The results give the university and the city of Borlänge an insight on issues that really matter to the students and how to improve them. Student thesisinfo:eu-repo/semantics/bachelorThesistexthttp://urn.kb.se/resolve?urn=urn:nbn:se:du-17992application/pdfinfo:eu-repo/semantics/embargoedAccessinfo:eu-repo/date/embargoEnd/2015-06-25
collection NDLTD
language English
format Others
sources NDLTD
topic tourism education
student satisfaction
Dalarna University
Likert scale
regression analysis
quantitative data
spellingShingle tourism education
student satisfaction
Dalarna University
Likert scale
regression analysis
quantitative data
Mokkala, Marianne
Student satisfaction in tourism education : The case of Dalarna University, Borlänge, Sweden
description The students' expectations must be met to ensure their overall satisfaction. Because of this student satisfaction has become a measurement tool with which the universities can compete against each other in order to attract potential students and also a higher level of internal and external funding. This thesis deals with students' overall satisfaction in tourism education at Dalarna University in Sweden. It is important to understand what it takes for the universities to be able to produce a motivated workforce for the communities and how satisfied students could help in achieving this goal. Sweden was selected because of the recent introduction of tuition fees, in 2010, which has made it even more crucial to understand the factors affecting students' satisfaction. The method chosen for conducting this study was a questionnaire where the students of Dalarna University were asked to rate different aspects of their overall experience on a Likert scale. The research was conducted via Facebook and email questionnaire. The results show different levels of satisfaction based on the tourism programmes and gender for example. The major finding from this research implicate that the social conditions and surrounding city categories are the most influential when it comes to the overall satisfaction of students at Dalarna University. The results give the university and the city of Borlänge an insight on issues that really matter to the students and how to improve them.
author Mokkala, Marianne
author_facet Mokkala, Marianne
author_sort Mokkala, Marianne
title Student satisfaction in tourism education : The case of Dalarna University, Borlänge, Sweden
title_short Student satisfaction in tourism education : The case of Dalarna University, Borlänge, Sweden
title_full Student satisfaction in tourism education : The case of Dalarna University, Borlänge, Sweden
title_fullStr Student satisfaction in tourism education : The case of Dalarna University, Borlänge, Sweden
title_full_unstemmed Student satisfaction in tourism education : The case of Dalarna University, Borlänge, Sweden
title_sort student satisfaction in tourism education : the case of dalarna university, borlänge, sweden
publisher Högskolan Dalarna, Turismvetenskap
publishDate 2015
url http://urn.kb.se/resolve?urn=urn:nbn:se:du-17992
work_keys_str_mv AT mokkalamarianne studentsatisfactionintourismeducationthecaseofdalarnauniversityborlangesweden
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