Animated Online Advertisement : Investigating the Impact of Different Shading Styles on Recognition
Background. Since e-commerce has grown rapidly the focus and attention towards online advertisement are critical. Twitch.tv, one of the big streaming websites had in April 2020 an average of 2.48 million concurrent viewers. Bigger brands have taken notice and started to invest in advertisements dur...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
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Blekinge Tekniska Högskola, Institutionen för datavetenskap
2020
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:bth-19931 |