Selecting the Right Strategy : How are user innovations linked to the product life cycle for mature industries
Companies are dependent on continuously provide the market with new products to keep its market position and profitability level. The companies examined in this thesis are two bigger Swedish enterprises that have a long history in a mature business-to-business context providing industrial goods to t...
| Main Authors: | , |
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| Format: | Others |
| Language: | English |
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Blekinge Tekniska Högskola
2016
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| Subjects: | |
| Online Access: | http://urn.kb.se/resolve?urn=urn:nbn:se:bth-12073 |