The pragmatic and argumentative structures underlying english written advertisements.
Informe de Seminario para optar al grado de Licenciado en Lengua y Literatura Inglesa. === The present small-scale research work intends to present a descriptive and analytical study of some central aspects of the communicative structure of written advertisements found in women’s magazines, as well...
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Universidad de Chile
2012
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ndltd-UCHILE-oai-repositorio.uchile.cl-2250-1101602017-05-03T05:35:51Z The pragmatic and argumentative structures underlying english written advertisements. Sáez, Natalia Zenteno Bustamante, Carlos Facultad de Filosofía y Humanidades Departamento de Lingüística Lingüística Argumentación Análisis del discurso Lógica Publicidad Informe de Seminario para optar al grado de Licenciado en Lengua y Literatura Inglesa. The present small-scale research work intends to present a descriptive and analytical study of some central aspects of the communicative structure of written advertisements found in women’s magazines, as well as an analysis of the persuasive strategies deployed in these advertisements. 2012-09-12T19:16:13Z 2012-09-12T19:16:13Z 2004 Tesis http://www.repositorio.uchile.cl/handle/2250/110160 en Attribution-NonCommercial-NoDerivs 3.0 Chile http://creativecommons.org/licenses/by-nc-nd/3.0/cl/ Universidad de Chile |
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language |
en |
sources |
NDLTD |
topic |
Lingüística Argumentación Análisis del discurso Lógica Publicidad |
spellingShingle |
Lingüística Argumentación Análisis del discurso Lógica Publicidad Sáez, Natalia The pragmatic and argumentative structures underlying english written advertisements. |
description |
Informe de Seminario para optar al grado de Licenciado en Lengua y Literatura Inglesa. === The present small-scale research work intends to present a descriptive and analytical study of some central aspects of the communicative structure of written advertisements found in women’s magazines, as well as an analysis of the persuasive strategies deployed in these advertisements. |
author2 |
Zenteno Bustamante, Carlos |
author_facet |
Zenteno Bustamante, Carlos Sáez, Natalia |
author |
Sáez, Natalia |
author_sort |
Sáez, Natalia |
title |
The pragmatic and argumentative structures underlying english written advertisements. |
title_short |
The pragmatic and argumentative structures underlying english written advertisements. |
title_full |
The pragmatic and argumentative structures underlying english written advertisements. |
title_fullStr |
The pragmatic and argumentative structures underlying english written advertisements. |
title_full_unstemmed |
The pragmatic and argumentative structures underlying english written advertisements. |
title_sort |
pragmatic and argumentative structures underlying english written advertisements. |
publisher |
Universidad de Chile |
publishDate |
2012 |
url |
http://www.repositorio.uchile.cl/handle/2250/110160 |
work_keys_str_mv |
AT saeznatalia thepragmaticandargumentativestructuresunderlyingenglishwrittenadvertisements AT saeznatalia pragmaticandargumentativestructuresunderlyingenglishwrittenadvertisements |
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1718446204623257600 |