The pragmatic and argumentative structures underlying english written advertisements.

Informe de Seminario para optar al grado de Licenciado en Lengua y Literatura Inglesa. === The present small-scale research work intends to present a descriptive and analytical study of some central aspects of the communicative structure of written advertisements found in women’s magazines, as well...

Full description

Bibliographic Details
Main Author: Sáez, Natalia
Other Authors: Zenteno Bustamante, Carlos
Language:en
Published: Universidad de Chile 2012
Subjects:
Online Access:http://www.repositorio.uchile.cl/handle/2250/110160
id ndltd-UCHILE-oai-repositorio.uchile.cl-2250-110160
record_format oai_dc
spelling ndltd-UCHILE-oai-repositorio.uchile.cl-2250-1101602017-05-03T05:35:51Z The pragmatic and argumentative structures underlying english written advertisements. Sáez, Natalia Zenteno Bustamante, Carlos Facultad de Filosofía y Humanidades Departamento de Lingüística Lingüística Argumentación Análisis del discurso Lógica Publicidad Informe de Seminario para optar al grado de Licenciado en Lengua y Literatura Inglesa. The present small-scale research work intends to present a descriptive and analytical study of some central aspects of the communicative structure of written advertisements found in women’s magazines, as well as an analysis of the persuasive strategies deployed in these advertisements. 2012-09-12T19:16:13Z 2012-09-12T19:16:13Z 2004 Tesis http://www.repositorio.uchile.cl/handle/2250/110160 en Attribution-NonCommercial-NoDerivs 3.0 Chile http://creativecommons.org/licenses/by-nc-nd/3.0/cl/ Universidad de Chile
collection NDLTD
language en
sources NDLTD
topic Lingüística
Argumentación
Análisis del discurso
Lógica
Publicidad
spellingShingle Lingüística
Argumentación
Análisis del discurso
Lógica
Publicidad
Sáez, Natalia
The pragmatic and argumentative structures underlying english written advertisements.
description Informe de Seminario para optar al grado de Licenciado en Lengua y Literatura Inglesa. === The present small-scale research work intends to present a descriptive and analytical study of some central aspects of the communicative structure of written advertisements found in women’s magazines, as well as an analysis of the persuasive strategies deployed in these advertisements.
author2 Zenteno Bustamante, Carlos
author_facet Zenteno Bustamante, Carlos
Sáez, Natalia
author Sáez, Natalia
author_sort Sáez, Natalia
title The pragmatic and argumentative structures underlying english written advertisements.
title_short The pragmatic and argumentative structures underlying english written advertisements.
title_full The pragmatic and argumentative structures underlying english written advertisements.
title_fullStr The pragmatic and argumentative structures underlying english written advertisements.
title_full_unstemmed The pragmatic and argumentative structures underlying english written advertisements.
title_sort pragmatic and argumentative structures underlying english written advertisements.
publisher Universidad de Chile
publishDate 2012
url http://www.repositorio.uchile.cl/handle/2250/110160
work_keys_str_mv AT saeznatalia thepragmaticandargumentativestructuresunderlyingenglishwrittenadvertisements
AT saeznatalia pragmaticandargumentativestructuresunderlyingenglishwrittenadvertisements
_version_ 1718446204623257600