Exploring Consumption Values to Affect the Green Crowdfunding and Green Knowledge Sharing in a Virtual Community —The Case Study of Pockeat Food Bag

碩士 === 元智大學 === 經營管理碩士班(行銷學程) === 107 === With the advances of Internet technology and community, it becomes easier than before to apply the power of the crowds. It also promotes the emergence of a new business model, “Crowdfunding”. This model not only provides a new way to raise the funds, but als...

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Bibliographic Details
Main Authors: Li-Ling Chang, 張莉聆
Other Authors: Chih-Ping Chen
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/h4r49v