| Summary: | 碩士 === 國立雲林科技大學 === 企業管理系 === 107 === This study uses the office computer industry to analyze the case. According to the influence of
Taiwan's economy and the external environment, how can the company use its own resources
and advantages to grasp the opportunities. At present, the products provided by the Taiwanese
machine operators are highly homogenous and the target market. Similarly, the Taiwanese
machine operators are fiercely competitive in a limited market. Through the analysis of the
industry, we will understand the current situation and business strategy of the Taiwanese
machine industry, and analyze the key factors in the future business competition strategy for
the case company analysis.The industry needs to operate for a long time, and accumulated
experience to create corporate value.
1. Office business machine industry in procurement, take the advantage of joint
procurement to obtain economies of scale
2. How to achieve the best quality and instant service.
3. The company independently develops software programs and establishes a
competitive advantage that is unique and difficult to replace.
Future recommendations:
1. Space planning can be combined with newly developed IC software to save office
space
2. IC software can be designed into the Internet of Things (Iot) to design multiple types
of software.
3. Strategic alliances can be adopted. Resource sharing reduces the total cost of the
company, but must be carefully selected.
4. Strategic alliances can be aligned with companies in different industries to obtain
resources from both sides.
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