Research of on Consumer Experience Module, Satisfaction, and Loyalty
碩士 === 萬能科技大學 === 經營管理研究所在職專班 === 107 === Experiential marketing has replaced traditional marketing along with the changes of social and economic environment. Facing the rapidly developing Internet and e-commerce, the main concern for modern managers is how to elevate the evaluation for products by...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/e7y5wh |