A Study on Using Financial Technology on Financial Industry based on the Balanced Scorecard Model - Application Method of Analytic Hierarchy Process

• Main Authors: CHEN, PAO-JEN, 陳伯任
• Other Authors: LIN, FENG-YI
• Format: Others
• Language: zh-TW
• Published: 2019
• Online Access: http://ndltd.ncl.edu.tw/handle/36s4ck

碩士 === 國立臺北科技大學 === 高階管理碩士雙聯學位學程 === 107 === The rapid development of the Internet, regardless of hardware, software and communications technology has made people stunning in this wave of the information revolution. Various types of network innovations have emerged, and FinTech is steadily growing with the trend. The reason is that commercial transactions must be related to financial services. However, the financial industry with strict domestic regulations cannot meet the rapid changes. The ecological environment, so various new financial models will emerge, such as new forms of payment tools, online lending, mass fundraising, etc., in line with future trends, the financial industry has joined the ranks of financial technology competition. In order to optimize the development strategy for the industry, the author introduces the Balance Scorecard (BSC) for internal resource allocation planning, which is based on the key indicators of BSC's finance, customers, internal processes, learning and growth. And use the Analytic Hierarchy Process (AHP) to calculate the standard indicators, weights and relative weights of each facet, to determine a reasonable and effective integrated selection, ranking, and provide financial industry management team reference. In order to improve the quality performance of each facet of financial technology, we will achieve the FinTech optimization strategy for the financial industry.