Summary: | 碩士 === 東海大學 === 高階經營管理碩士在職專班 === 107 === Employees' job satisfaction and recognition of the organization have an important effect on the operational effectiveness of a company. If employee's job satisfaction and organizational identity are both positive, then the company can obtain much more benetfit with less effort, employees can get satisfaction and achievements in the work, and they can take the perspective of the enterprise and work hard for the enterprise. The higher the sense of identity, the more the company's development will be regarded as their own responsibility. Standing by company’s side, which leads to stable growth for both the company and the employees, can exert an effect of complementing each other. However, if employees' job satisfaction is low and they do not have a sense of identity with the organization, the company is prone to fall apart and cannot be profitable and sustainable. Therefore, this study takes employees from all walks of life as the research object and discusses the effect of motivation forms (group rewards, individual rewards, public rewards) on job satisfaction and organizational identification.
Totally 292 valid questionnaires were retrieved using a online survey in this study. After regression analysis, it is found that group rewards, individual rewards, and public rewards have a obvious effect on employees’ job satisfaction; while group rewards and public rewards exert an effect on employee organizational identification. However, the relationship between individual rewards and organizational identification is not identified.
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