Experiential Module of Retail Business Case Study of “The CHANEL Experience”

碩士 === 世新大學 === 傳播管理學研究所(含碩專班) === 107 === Chinese clients, regardless of their overseas or domestic consumption power, they have occupied “the must value potential clients” in luxury brands annual reports. Chinese clients’ behavior is leading the market trends of the world! Top ranking luxury brand...

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Bibliographic Details
Main Authors: YU, PEI-WEN, 游佩文
Other Authors: WEN, WEI-CHUN
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/9zy8zw