Value Innovation of Industrial~A Case Study of Light Industrial

• Main Authors: PO-SHENG CHEN, 陳柏升
• Other Authors: Chiung-Ju Liang
• Format: Others
• Language: zh-TW
• Published: 2019
• Online Access: http://ndltd.ncl.edu.tw/handle/vf47b4

碩士 === 國立臺灣科技大學 === 管理研究所 === 107 === The technology of the light industry develops from analog to digital, and the effect is also from single to multiple, combined with different sensing technologies to change the light display from passive to interactive. Technological innovation allows light to be displayed in multiple ways, breaking through the limitations of past flatness and indoor, and can be extended to the long-distance projection of the Olympic venue, or it can be the micro-projection of personal wearable technology. When applying optical technology, the expansion of the field and the diversity of the situation make light become the protagonist from the supporting role and create a new business model. Through the dressing of light, the night scenes are more colorful, so that the city's marketing is not only the scenery of the day, but also the colorful of the night. All kinds of commercial value innovations that have arisen in response to this have also flourished from hardware equipment, software design and marketing ideas. This paper integrates technological innovation and commercial value innovation model to provide a model for value innovation in light industry analysis.