| Summary: | 碩士 === 國立臺灣大學 === 商學研究所 === 107 === Since Advanced Semiconductor Engineering Co. Ltd. (ASE) has announced the decision to take over Siliconware Precision Industries by tender offer at August 8, 2015, both companies has done lots of effort dealing with the merger case. After almost three years, both companies has achieved the consensus and merged into ASE Holding Company since April 30, 2018. Through the study, researcher aims to clarify the characteristics and key success factors of such industry, to induce the risks and threats that the players in such industry may encounter, and to describe the developing process of Semiconductor Packaging technology.
The study is based on “case study method”, using “Five Forces Analysis Model”, “Competitive advantage Model”, “BCG Matrix” to analyze the data and information which gathers by interviewing the management team of ASE and Universal Scientific Industrial(USI) and other sources. Through the analysis above, the researcher will offer conclusions and suggestions. Besides, as the merger case mentioned above has done enormous influence to the whole Semiconductor Packaging and Testing Industry, the study also attempted analyzing and explaining the strategies and synergies behind the merger case.
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