Using Behavior Learning Mechanism to Explore Gamification feature driven customer Co-creation in the online platform
碩士 === 國立臺北大學 === 國際企業研究所 === 107 === Recently, academics and entrepreneurs pay more attention on value co-creation, which describes cooperation between firms and users. In this study, we seek to operate Behavior Learning Mechanism to discuss co-creation in the ultimate entertainment platform. Diffe...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/4tvb8p |