The Influences Of Cute Healthy Food And Products Packing On Consumer Behavior

碩士 === 國立高雄科技大學 === 國際企業系 === 107 === This present study, we studied the healthy food of cute modeling, and discussed the influences of cute healthy food and products packing on consumer behavior. We also discussion on the different types of cute (Kindchenschema cuteness VS Whimsically cuteness) cas...

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Bibliographic Details
Main Authors: HUNG, CHUN-HAO, 洪鈞皓
Other Authors: LEE, HSAIO-CHING
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/fs84ta