| Summary: | 碩士 === 國立交通大學 === 管理學院經營管理學程 === 107 === As the global industry entered the era of “Tiny Drop” (low profit), commercial activities also evolved from a traditional single channel to omni from all dimensions. In the circumstance of profit source is graduately dried out and reduced, how to make good utilization of logistics the last block to reduce costs, has become an important issue nowaday. For the overall supply chain logistics industries, in response to mega changes in business behavior, logistics are also undergoing tremendous changes, and may even drive the overall sectors of the supply chain industries to flip and move.
For overall supply chain logistics industries, it is similar as what the red queen said to Alice in the Novel of “Alice in Wonderland” as also well-known to hyper-competition theory: "Now, here, you see, it takes all the running you can do, to keep in the same place. If you want to get somewhere else, you must run at least twice as fast as that!" Just like the story metaphors that the competitive environment which is constantly evolving, all enterprises or individuals, once if they do not think about how to struggling to run for survive, may be left behind.
This study takes the fourth-party logistics concept industry that has already taken shape as the main research target, and draws on Bayesian Epistemology. With the "Result" performance of financial indicators on DuPont's identity, through the factor and cluster analysis, we will reduce the level of financial structure to test and explore what is the "Cause" of strategic choices of the designed enterprises and their competitive advantage or disadvantage. Supplemented by the trajectory and inferred the changes of the old and new strategic groups in the process of industrial competition.
Keywords: Hyper-competition theory, Fourth party logistics, DuPont identity, Bayesian Epistemology, Disruptive Innovation, Resource theory
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