The relationship among customer relationship, customer satisfaction and customer loyalty in public private sport centers : An empirical study of Tainan Yonghua Sports Center.

碩士 === 國立成功大學 === 經營管理碩士學位學程(AMBA) === 107 === The purpose of this paper is to explore the relationships among customer relationship, customer satisfaction and customer loyalty in Tainan Yonghua Sports Center of the sport industry. I adopt purposive sampling to obtain questionnaire data. There are t...

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Bibliographic Details
Main Authors: Chia-WeiLiang, 梁家偉
Other Authors: Shao-Chi Chang
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/vr99z3

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