The Study of Relationships among Brand Image, Perceived Value and Purchase Intention-A Case of Mr. Mark Bakery

The Study of Relationships among Brand Image, Perceived Value and Purchase Intention-A Case of Mr. Mark Bakery

碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 107

Bibliographic Details
Main Authors: Chien-ChengLee, 李健誠
Other Authors: Meng-Feng Yen
Format: Others
Language:zh-TW
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/a4p4kj
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spelling ndltd-TW-107NCKU54570692019-10-26T06:24:17Z http://ndltd.ncl.edu.tw/handle/a4p4kj The Study of Relationships among Brand Image, Perceived Value and Purchase Intention-A Case of Mr. Mark Bakery 品牌形象、知覺價值與購買意願之關係-以馬可先生烘焙坊為例 Chien-ChengLee 李健誠 碩士 國立成功大學 高階管理碩士在職專班(EMBA) 107 Meng-Feng Yen 顏盟峯 2019 學位論文 ; thesis 65 zh-TW
collection NDLTD
language zh-TW
format Others
sources NDLTD
description 碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 107
author2 Meng-Feng Yen
author_facet Meng-Feng Yen
Chien-ChengLee
李健誠
author Chien-ChengLee
李健誠
spellingShingle Chien-ChengLee
李健誠
The Study of Relationships among Brand Image, Perceived Value and Purchase Intention-A Case of Mr. Mark Bakery
author_sort Chien-ChengLee
title The Study of Relationships among Brand Image, Perceived Value and Purchase Intention-A Case of Mr. Mark Bakery
title_short The Study of Relationships among Brand Image, Perceived Value and Purchase Intention-A Case of Mr. Mark Bakery
title_full The Study of Relationships among Brand Image, Perceived Value and Purchase Intention-A Case of Mr. Mark Bakery
title_fullStr The Study of Relationships among Brand Image, Perceived Value and Purchase Intention-A Case of Mr. Mark Bakery
title_full_unstemmed The Study of Relationships among Brand Image, Perceived Value and Purchase Intention-A Case of Mr. Mark Bakery
title_sort study of relationships among brand image, perceived value and purchase intention-a case of mr. mark bakery
publishDate 2019
url http://ndltd.ncl.edu.tw/handle/a4p4kj
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