The key success factors of big data application for relationship management in the banking industry
碩士 === 國立成功大學 === 高階管理碩士在職專班(EMBA) === 107 === SUMMARY Face to the technological era, the banking industry how to cope with the industrial transformation and how to play the function of big data in customer relationship management, and become a crucial issue on the field of financial technological....
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2019
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| Online Access: | http://ndltd.ncl.edu.tw/handle/q8c89a |