Promotion strategy in considerations of consumers’ carry-over effects

碩士 === 國立成功大學 === 工業與資訊管理學系 === 107

Bibliographic Details
Main Authors: FlorenciaTandian, 陳晶晶
Other Authors: Chung Chi Hsieh
Format: Others
Language:en_US
Published: 2019
Online Access:http://ndltd.ncl.edu.tw/handle/enc777
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spelling ndltd-TW-107NCKU50410242019-10-26T06:24:11Z http://ndltd.ncl.edu.tw/handle/enc777 Promotion strategy in considerations of consumers’ carry-over effects 考量消費者殘留效應之促銷策略 FlorenciaTandian 陳晶晶 碩士 國立成功大學 工業與資訊管理學系 107 Chung Chi Hsieh 謝中奇 2019 學位論文 ; thesis 47 en_US
collection NDLTD
language en_US
format Others
sources NDLTD
description 碩士 === 國立成功大學 === 工業與資訊管理學系 === 107
author2 Chung Chi Hsieh
author_facet Chung Chi Hsieh
FlorenciaTandian
陳晶晶
author FlorenciaTandian
陳晶晶
spellingShingle FlorenciaTandian
陳晶晶
Promotion strategy in considerations of consumers’ carry-over effects
author_sort FlorenciaTandian
title Promotion strategy in considerations of consumers’ carry-over effects
title_short Promotion strategy in considerations of consumers’ carry-over effects
title_full Promotion strategy in considerations of consumers’ carry-over effects
title_fullStr Promotion strategy in considerations of consumers’ carry-over effects
title_full_unstemmed Promotion strategy in considerations of consumers’ carry-over effects
title_sort promotion strategy in considerations of consumers’ carry-over effects
publishDate 2019
url http://ndltd.ncl.edu.tw/handle/enc777
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